Increasing Tickets Sales While Empowering the Content Team
To empower the Visit Orlando content management team and increase tickets sales, Agility CMS developed the custom Headless Commerce solution with the following components:
- Multi-site, multi-channel Content Management
- Ecommerce with Online Ticket Sales
- POS Ticket Sales
On the first day after the roll-out of the new ticket purchasing website and POS solution, the team lead at Visit Orlando emailed us to show how much more revenue they have saved and increased, just by turning on the new website.
The user experience was immediately improved not only for the customers browsing online to purchase tickets, but also for the employees taking orders in person, and for the content management team using the backend.
- Online Revenue was increased by 20%
- The conversion rate on the website was increased by 10%
- Online Engagement increased by 25%
- CIO and Director both remarked that they had taken a 4-day weekend for Thanksgiving for the first time in many years!
To help Visit Orlando increate tickets sales, Agility CMS developed the custom Headless Commerce solution. The same year, in December, my team had taken a 4-day weekend for Thanksgiving for the first time in many years, thanks to Agility CMS! We had 7 digits sales in one weekend without any hiccups.
Director of Web Development & Enterprise Applications Visit Orlando