GGC creates high impact branding and lead generation programs for technical, B2B companies that are seeking more powerful ways to find and keep customers. GGC solves the toughest problem known to B2B marketers: drawing a straight ROI line from marketing to sales. GGC does this by improving the sales & marketing funnel in ways that drive down the cost of marketing.    

The company specializes in Marketing to Engineers and has a long track record in writing engineer-to-engineer technical copy that other agencies struggle to produce. GGC believes in outcomes, not activity. For nearly three decades, they've built a series of methods, processes and analytics platforms that drive true growth, not just meaningless “vanity metrics.”  By combining both left-brain analytics with right brain creativity, GGC provides a powerful marketing approach that leads to “Measurably Better Marketing.”